- In 2017, more people will use mobile phones than PCs to get online.
- Mobile searches have grown by 400% since 2010.
- 5.3 billion people are mobile subscribers – 77% of the world’s population.
- Google gets 100 Billion searches each month
- Facebook has 1.13 Billion daily users – 72% of all adult internet users
- Twitter has 313 million users each month – 30% are under the age of 50
- Pinterest has 100 million users each month – 71% are women
More than 6 years ago, we purchased a branded, mobile MLS application which linked to our IDX data – again, we were first in East Tennessee. The MOBILE MLS app is available by texting KNOX10 to 87778.
It has GPS functionality which displays the closest properties – for sale, sold or for rent. Additionally, customers can expand the search, view MLS photos, property details, etc. Since the information is from our IDX feed, it is current and provides extensive property details including MLS photographs, with on click access to an agent for more information.
The NAR study mentioned above showed that 89% of all buyers used a real estate agent in purchasing their home. The company online real estate sites and network connections provides our sellers with more qualified buyers. Additionally, our 43 years of relocation relationships with corporations and networks provide a continuing flow of relocating families.
The typical home buyer searched for 12 weeks and viewed 12 homes prior to buying a home. Real estate professionals must be a continuing source of information for the typical buyer. They simply do not view a home and then make an offer. The process takes time, patience, and understanding of the various processes leading to closing of the transaction.
Ten percent sold their home without the assistance of a real estate agent. Those for-sale-by-owner homes sold for $ 150,000 compared to the agent-assisted home sale of $ 215,000.
When users visit our 40 plus real estate oriented domains, it is our goal that they have a positive experience – whether using mobile device, tablet, or personal computer.
We have been the real estate internet leader in East Tennessee since 1996. We now have moved to the next generation… visual marketing and mobile technologies.
The mobile generation likes Facebook, follows Twitter and reads blogs about areas of interest.
We maintain several real estate blogs – WestKnoxBlog.com, FarragutBlog.com, TheKnoxvilleBlog.com, and TellicoVillageBlog.com.
Additionally, we post our listing videos on WellcomeMat, YouTube and KnoxvilleVideos.
